A study on customer’s awareness on green banking in selected public and private sector banks with reference to Tirupur
P Deepa, Dr. CR Karpagam
Green banking means promoting environmental- friendly practices and reducing your carbon footprint from our banking activities. Green banking will be mutually beneficial to the consumers, banks, industries, and the economy. The study aims to identify the awareness on Green banking among the customers are selected different banks. Also it aims to find the customers usage relating to Green banking service. It is necessary to identify various initiatives taken by bank on the concept of green banking in order to customer and make then user friendly. Researcher will study the impact of different age group of customers with regard to green initiatives taken by public and private sector banks.
P Deepa, Dr. CR Karpagam. A study on customer’s awareness on green banking in selected public and private sector banks with reference to Tirupur. International Journal of Advanced Research and Development, Volume 3, Issue 1, 2018, Pages 58-63