International Journal of Advanced Research and Development

International Journal of Advanced Research and Development


International Journal of Advanced Research and Development
International Journal of Advanced Research and Development
Vol. 4, Issue 1 (2019)

A study on the surrogate advertising in India


Gaddam Aditi Reddy, Kapadia Dhara Fenil, Shukan Shah, Ritvik Kapoor

The present World is profoundly unique and focused where publicising demonstrating moral issues in showcasing pattern. These days, Surrogate promoting is one of the rising patterns of notice in publicising industry in India. This is utilising to publicise the items which are essentially prohibited in the nation. Thus, these items are promoting by implication and accordingly it makes sway on purchaser's recognition. It relates with the duplication of one item's image picture which will advance another result of same brand.
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How to cite this article:
Gaddam Aditi Reddy, Kapadia Dhara Fenil, Shukan Shah, Ritvik Kapoor. A study on the surrogate advertising in India. International Journal of Advanced Research and Development, Volume 4, Issue 1, 2019, Pages 113-115
International Journal of Advanced Research and Development International Journal of Advanced Research and Development